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The Multicast CDN | “Providing the Broadcast Industry with Online TV Distribution and IPTV Services” |
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Global-MIX in the News
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Classic FM targets broadband users |
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GWR's classical music video channel Classic FM TV has been rolled out to be available for broadband internet users. The channel, which has already 2.4 million cable and satellite viewers, will now be streamed 24-hours a day to broadband internet users via classicfm.com. Julian Rigamonti, head of Classic FM TV, said: “The streaming service enables us to extend the channel’s potential reach to 2.5 million broadcast homes and continue to engage new audiences with classical music.” Classic FM is the first broadcaster to stream its channel online as a way of advertising and generating revenue. The service is provided by Global-MIX and is sponsored by Volkswagen’s luxury car, the Phaeton, by arrangement with Tribal DDB and Opus New Media agencies. By Martin Hemming |
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| Classic FM TV launches on broadband The new broadband channel will broaden the channel's availability. The channel is currently available on Sky digital and digital cable television, but GWR is hoping the project will grow its existing audience reach into the homes in the UK that have broadband internet access. Julian Rigamonti, Head of Classic FM TV commented: 'The streaming service enables us to extend the channel's potential reach to 2.5 million broadband homes and continue to engage new audiences with classical music. |
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Information TV begins webcasting
Information TV has launched a broadband TV simulcast of its Sky Digital-delivered service. The webcast has been launched using technology supplied by Global-MIX. The company has been able to counter traditional problems experienced by webcasters, such as difficulties with scalability, as multiple viewers seek to watch simultaneously. The system will also enable the channel to reach one of its core markets, the corporate and public sector, which will often block access to webcasting because of the potential impact on the local network. Traditionally each new viewer takes up capacity within the ISP’s network. The Global-MIX system translates the content into a multicast format, delivering it directly to each ISP.
15th October 2004
INFORMATION TV: DEAL WITH Global-MIX MOVES TOWARDS CONVERGENCE
Information TV (Sky Channel 588), the "public service narrowcaster", has announced a deal to webcast its programming cost-effectively. This 'simulcasting' technique provides broadcast access via both the television and the PC, and in its way, is a genuine convergence landmark.
by David Worlock, Chairman
16th October 2004
Electronic Publishing Services Ltd
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